If I ask two men to look out through prison bars right now:
One sees mud and iron bars, the other stars.
And let me tell ya, most people see mud..
Only a few see stars.
You could ask the same question to content creators, and you’d get the same answers with different words, but the concept stays the same. Whether you’re in prison for real or not, some people are entrenched in their cages and have trouble seeing the world that’s opening up to them.
Is this new? It certainly isn’t.
The philosopher Plato, a student of Socrates, told a similar story a long, long time ago with the Alegory of the Cave:
Plato describes a group of people who have been chained inside a dark cave since birth.
They face a wall and can only see the shadows cast on it by objects behind them, lit by a fire.
These shadows are all they’ve ever seen, so they believe the shadows are reality.
One day, one prisoner is set free.
At first, the light hurts his eyes. He’s confused, even afraid.
But slowly, he begins to see the objects causing the shadows…
Then, as he leaves the cave, he sees the outside world — full of color, life, and finally the sun — symbol of truth and understanding.
Filled with awe, he goes back to the cave to tell the others.
But they don’t believe him. They cling to what they know — the shadows.
Some even become hostile because the truth feels too uncomfortable.
End of allegory
Different times, same conclusion.
The reality is that today’s entrepreneurs believe the only way to acquire customers is through social media, but in fact, they’re trapped in their own prison, seeing only the iron bars, not the stars.
But my friends,
There is another way.
A way that you are not trapped with social media, or that you can concentrate on serving your customers instead of constantly creating content in the hope of being seen. All you need is an email list and 30 minutes a day to write. You can finally get out of your cave and see another world.
When I switched to this business model, I got SO much time back in my life that I wasn’t sure what to do with it at first. I used to pick up my phone 50 times a day, but I had nothing to look at …
Sales were even better… with less work…
That’s when I discovered leverage.
For the next 24 hours, I am opening very few coaching spots.
You can buy by clicking this link, it’s 1000$ USD:
It’s a 4-week coaching program, despite my limited English proficiency from French-speaking Canada. My client doesn’t usually bother me since they’re more concerned with results than my weird French accent.
The program starts on Saturday, May 17, and runs for 4 weeks, during which you’ll have the opportunity to join me on a Zoom.
Just so you know, there are no refunds. So, if you’re looking to get into debt or make an impulse purchase, this is not the right time.
Yann Brainy
www.yannbrainy.com
P.S. Even if you haven’t sold anything online, it does not matter, since my business model is designed to be very minimalist, simple and profitable. Anyone can learn to do it.
